BeDoCare 2024: A gathering to build together a legacy of social impact and collaboration in Latin America
From October 10–12, more than 250 people committed to change in Latin America gathered in São Paulo. From NGOs, companies and universities, we shared ideas, challenges and solutions to move forward together toward fairer, more sustainable development. At BeDoCare 2024, every panel and session was an invitation to collaborate, listen and transform. We left with a commitment to keep moving forward, together, toward a meaningful future for the generations to come.
"A legacy of impact is built not through quick fixes, but through the commitment to reinvent ourselves together and stay close to those we hope to transform." Andrea Gomides, BeDoCare 2024
Over 3 days,
we learned
BeDoCare 2024 reminded us that building a sustainable future for Latin America is everyone’s challenge. ‘Transformation demands reinventing ourselves and persevering,’ as we heard throughout our sessions. We took away profound lessons about the power of collaboration: universities, NGOs and companies united by a shared purpose, committed to the mission of ‘making possible what we could never achieve alone’.
Talk by Msgr. Mariano Fazio at BeDoCare 2024
"Holiness is not a path reserved for a few, but an open invitation to everyone to transform the world through everyday life." Msgr. Mariano Fazio, 2024
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Speakers that accompanied us
Maria Sophia Aguirre
President of Catholic International University.
She has represented countries in international organizations and has served the President and the Secretary of State of the United States as a presidential appointee, confirmed by Congress, in the role of Commissioner and Advisor during two presidential administrations.
Since leaving government, she has worked to develop and apply Integral Economic Development (IED), an interdisciplinary approach to economic analysis that recognizes the role of social relationships -which manifest first and foremost in the family- as key drivers of economic activity.
José Paulo Carelli
Professor of General Management, Financial Management, Business Ethics and Anthropology.
Master’s in Economics from EPGE/FGV-RJ, MBA from IESE, and PhD in Governance and Culture of Organizations from the University of Navarra.
He is currently the Director General of ISE Business School.
Andréa Gomides
Founder of the Ekloos Institute, she holds a postgraduate degree in Strategic Business Management from FGV, with a PMD from ISE Business School.
A former corporate market executive, having worked at HP and Microsoft, with over 15 years of experience in the social sector, she works as a mentor to NGOs and Social Businesses in strategy, marketing and management, supporting them in the sustainable development of their initiatives and increasing [their impact].
Andréa is also co-founder of two social impact companies: Agência Kio and Bliks.
Hector Rocha
He holds a PhD in Business Studies (London Business School) and two master’s degrees (University of Navarra and IAE). He is a professor of Business Policy and director of the Chair in Integral Sustainable Development at IAE Business School, where he leads international projects on sustainable development.
He collaborates with leaders such as Jeffrey Sachs and Raj Sisodia, and with institutions like IESE Business School and London Business School.
Hector, married to Inés and father of ten children, draws inspiration from his marital vocation for his work and collaborative projects such as Bienestar Familiar (Family Wellbeing).
Msgr. Mariano Fazio
Holds a degree in History (UBA) and a PhD in Philosophy (Pontifical University of the Holy Cross).
Ordained a priest in 1991, he worked in Ecuador as a professor and editorial writer for the newspaper El Telégrafo. He was Dean of the Faculty of Institutional Communication (1996–2002) and Rector (2002–2008) of the Pontifical University of the Holy Cross. In 2007, he took part in the V General Conference of the Latin American and Caribbean Episcopate. He has served as Vicar of Opus Dei in several countries and, since 2019, as Auxiliary Vicar of Opus Dei.
Author of more than 20 books on modern society and secularization.
Michelle Scobie
PhD and professor at the Institute of International Relations of the University of the West Indies (UWI), Trinidad and Tobago.
She holds a law degree and is a member of several editorial boards and international academic associations. She was an economic policy analyst and first corporate secretary of Trinidad and Tobago’s Heritage and Stabilization Fund.
She is currently an advisor and Head of the Governance and Peace Directorate at the Commonwealth, supporting peacebuilding and the promotion of democracy.
Her most recent book is Global Environmental Governance and Small States: Architectures and Agency in the Caribbean.
PANNELS
Antonio Abruña
PhD in Law from the University of Navarra. He was Rector of the University of Piura from 2003 to 2012. Previously, he served as Dean of the Faculty of Law, head of the Faculty of Sciences and Humanities, and director of the Liberal Arts Program. He took part in the launch of the Faculty of Law, where he teaches. He has been the representative in Peru of the Istituto per la Cooperazione Universitaria (ICU). Since August 2018, he is once again Rector of the University of Piura.
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Pietro Cum
Management engineer from the Polytechnic University of Milan; since 2016, CEO and General Director of Centro ELIS.
Over 30 years of professional activity as a management consultant, business manager and entrepreneur, he has led more than 250 projects at companies such as Trenitalia, Alitalia, TIM, Wind, British Telecom, Unicredit, Banca Intesa, Shell, TIM Brasil, Personal (Peru), and others.
Vivian Broge
Vice President of Human Relations and Marketing at TOTVS. She has over 20 years of experience in Human Resources, Mergers & Acquisitions (M&A), Commercial Innovation and Relationship Marketing.
She worked at Iguatemi as Director of Human Resources and ESG from 2018 to 2023. She was HR Director at Danone Early Life Nutrition in Brazil and Executive Director of People and Culture at ISS Facility Service do Brasil. Between 2007 and 2014 she worked at Natura Cosméticos, and earlier developed her career at companies such as Grupo IBOPE, Atento and BCP Telecomunicações.
Vivian holds a degree in Social Communication from FAAP and in Marketing Administration, and an MBA in People Development and Management from FGV.
Alice Damasceno
Director of Corporate Citizenship and ESG Communication at Lenovo for Latin America. She began her career at Promon in engineering and technology, then moved into social investment and corporate responsibility, working at IDIS, Instituto Ibi, Porticus, Peninsula Institute and the Cargill Foundation. She currently leads the Lenovo Foundation for Latin America, promoting access to technology and STEM education. She is also responsible for ESG communications and a board member of the José Luis Egídio Setúbal Foundation. She is an engineer from USP, holds an MBA from the University of Michigan and an AMP from IESE.
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Luiza Serpa
Founder and Executive Director of the Phi Institute. Responsible Leader of the BMW Foundation, a Skoll Foundation fellow, and a member of the Strategic Advisory Board of the Latimpacto network and of NEXUS Global. She is also a member of EO. She was named social entrepreneur by Folha de São Paulo in 2020. Luiza has 16 years of experience in the social sector and has spent the last 9 years guiding families and companies in strategic philanthropy. An advertising professional by training, she has worked in communications and marketing roles in the corporate sector.
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Juan Carlos Camelo Vargas
Director General of Social Outreach and Co-creation.
Responsible for directing the University's external relations to develop partnerships with government, business and social-sector actors, with the goal of driving university outreach processes: social impact projects, knowledge transfer, consulting, open innovation and alumni relations, among others.
He is an Architect with a Master's in Business Administration (MBA) from Inalde Business School and a Master's in Total Quality Management (TQM) from the Polytechnic University of Madrid. He is currently pursuing doctoral studies in Organizational Management at the University of La Sabana.
Cloves Carvalho
CEO of the Votorantim Institute since 2013, managing the social investment of the Votorantim Group across more than 150 Brazilian municipalities annually. He has worked at the Group since 2008, having served as General Director of M&M, Director of HR and Management, and Industrial Director at CBA. Previously, he worked for 22 years at Alcan do Brasil, where he was Director of Primary Aluminium Operations. He is also a member of the Board of Trustees of the Gorceix Foundation and an Associate Advisor at the NGO Todos Pela Educação. He has been a strategic partner of the National Governance Committee of Comunitas in the Together for Sustainable Development Program since 2014. He holds a degree in Metallurgical Engineering from the School of Mines of the Federal University of Ouro Preto.
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Natália de Castro
Professor at ISE Business School.
Professor of People Management, Accounting and Control, and Social Responsibility.
Executive MBA | IESE Business School.
Bachelor's degree in Accounting and Finance | Universidad Panamericana (Mexico).
Francisco Ruiz
Lawyer with a degree in Legal and Social Sciences from the University of Chile, and an MSc in Public Management and Governance from the London School of Economics. For the past 9 years, I led the launch of Fundación Forge in Chile, supporting the training and job placement of thousands of young people from low-income backgrounds. I am currently Director of Operations for Spanish-speaking Latin America, leading programs across several countries in the region. I have been employment-policy advisor to the Government of Chile and co-founded Late, the first social enterprise in Chile to donate 100% of its profits to social causes.
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Eunice Cecilia Martínez Corzo
Guatemalan, with over 30 years of experience in the field of human development, with an emphasis on initiatives that benefit children, youth and the inclusion of women in pathways of personal, family and community growth. Teacher, Social Worker and graduate in Education, specializing in popular education, andragogy, pedagogical mediation and the accompaniment of community participation processes.
She has work experience in NGOs, educational media, and social business administration.
Robson Melo
Passionate about education and co-founder of Estante Mágica, Robson Melo has helped more than 2.5 million children become authors of their own books. Raised in the Favela da Rocinha, he founded the company in 2009 to encourage reading and writing, allowing children to be the protagonists of their own stories. He has been a speaker at TEDxRio Educação and is part of the Lemann Foundation's network of leaders. In 2023, he was recognized with the Social Entrepreneur of the Year Award by Folha de São Paulo and the Schwab Foundation. With over 20 years of experience, he holds a master's degree and a law degree from the State University of Rio de Janeiro.
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Carlos Sánchez Fuentes
Industrial Engineer with a Master's in Business Management from UNIS Business School, Guatemala. 15 years of experience in the education and social sectors. He is part of ADICE, a civil association in Guatemala that promotes the integral development of vulnerable young people. Since 2021, he has directed the KINAL Foundation, which provides technical training to 1,800 low-income young people through partial scholarships and certifies more than 1,200 workers in technical courses. KINAL partners with international companies and brands to update its content and equipment, facilitating job placement. All of KINAL's programs stand out for their focus on human formation and values, reflecting its motto: "Work well done."
See morePARALLEL SESSIONS
Renata Biselli
Amalia González
Germano Guimarães
María José Murcia
María Carolina Serrano Ramírez
Yazmin Mendoza Reyes
Carla Duprat
Pedro Belisário
José Ignacio González-Aller
Remy Michael Balarezo Núñez
Clara Fontan
Lucía Catalán Pellet
Gracias a Afesu, Ceap y todo el apoyo que recibimos de ISE Business School.
Desde hace 60 años, Afesu y CEAP, instituciones sin ánimo de lucro, ofrecen formación para niños, jóvenes y adultos en situación de vulnerabilidad social, preparándolos en el contraturno escolar y en cursos de iniciación profesional y técnica, para que cuenten con los recursos necesarios para incorporarse en el mercado laboral.
